Family Divorce ( You Must use research it from a feminist perspective) Paper

Family Divorce ( You Must utilize it from a women's activist point of view) - Research Paper Example A similar case is recreated in Europe where the paces of separation have been on the expansion in the ongoing decades and is required to raise much further in the coming years. It is such upsetting patterns that have incited concentrates into understanding the impacts and potential intercessions of separation. The women's activist viewpoint on separate spins around the manners by which women’s positions at separate efficiently contrast from men’s positions. Despite the fact that the present work power patterns show an expansion in ladies support, Carbone (1994) says there is no comparing ascend in the fathers’ local commitments. Actually, ladies despite everything persevere through the weight of kid raising. More or less, in this manner, a women's activist point of view is worried about the ramifications of separation on the lives of ladies as well as on the lives of kids. Separation hugy affects the family for the straightforward explanation that it breaks the bonds that were once liable for uniting the family. With respect to kids, Carbone (1994) says separate brings the sentiments of being undesirable and loss of trust to the guardians. With respect to the dads, separate from prompts loss of funds, passionate pressure following loss of family and beginning again and loss of parental duty. With respect to the moms, separate from prompts money related pressure and passionate pressure just to make reference to a couple. Now and again these impacts disintegrate even to the more distant families. Separation tricks genuine worries on the family, specifically, the prosperity of the youngsters. In spite of the fact that the grown-ups are additionally influenced by separate, the youngsters endure the worst part, all things considered, The separation causes mental, physical and financial issues onto the influenced families. This is rather than families that don't encounter separate. Wallerstein (1991) distinguishes determined forlornness as a significant result of separation on kids. He refered to an examination in

Changes In Culture Business Organisations â€Myassignmenthelp.Com

Question: Examine About Changes In The Culture Of Their Business Organizations? Answer: Presentation The Australia and New Zealand Banking Group Limited, otherwise called the ANZ, is one of the five biggest fruitful organizations in Australia. The bank is additionally the biggest organization in New Zealand. The organization was shaped out of the Bank of Australasia, while it set up its first Melbourne office in 1838 and its base camp in New Zealand. The bank gives a scope of administrations to a differing pool of customers. Starting today, the organization is publically recorded with just about 376,813 investors and a workforce of 35,000 individuals. The organization serves in excess of 6,000,000 clients all through the world. The organization showed brilliant execution brings about 2008 in any event, when the year was intense for the worldwide money related industry. ANZ was never this fruitful all through its establishment. During the mid 1990s, the bank was confronting various issues, for example, terrible obligations, poor association, representative confidence and poor consumer loyalty rates. Subsequent to encountering such horrible showing and working environment conditions, the organization delegated John McFarlane as the CEO of the bank in the late 1990s. It was under the administration of the new CEO and his newly shaped supervisory group that the bank had the option to resuscitate its market position and become effective through a progression of arranged changes and changes. Principle highlights of hierarchical change during McFarlanes residency at ANZ Bank Probably the most compelling motivation behind the overall achievement of ANZ Bank was the arranged changes or the authoritative change that the new CEO of the organization, McFarlane, was going to present over some stretch of time. The change program executed by the new CEO, alongside his new supervisory group, had certain highlights that helped the administration in guaranteeing an effective change and strengthen the adjustments in the more drawn out run. A portion of the highlights of the hierarchical change program actualized by McFarlane are given beneath: Above all else, the change program executed during the residency of McFarlane was an all around structured change the executives program that focused the whole association overall. The change program included all the partners in the change and was appropriately structured before it was executed. The new CEO of the organization had the option to comprehend the job that the way of life of the working environment plays in the general execution of the representatives and believed authoritative culture to be a highest need while arranging the change program. By welcoming a think-tank to direct a study on the errors between the current bank esteems and culture, the new CEO ensured that they could distinguish those zones where the organization required changes. Through such activities, the new administration had the option to find that there was a lot of administration and progression in the association, which was obstructing the exhibition levels of the workers. accordingly, the changes pr ogram was intended to achieve changes in the estimations of the association based on worker inputs while the current qualities had been joining into the way of life by the ranking directors. Also, the new administration detailed a devoted breakout and social change group to help the administration in actualizing the arranged change methodologies. Breakout workshops were orchestrating in which the representatives were made progressively mindful of their qualities, the estimations of the association and how they had an impact in driving their conduct. Such breakout units helped the new administration in persistently diagnosing the conduct of the workers and distinguishing the impact that the changes were having on the partners. Further, the breakout groups went about as change facilitators, which are a need for expanding the odds of accomplishment of a change program. Thirdly, the new administration of the organization had the option to execute an exhibition the board framework, which helped it in expanding the achievement pace of its transformational procedures. The organization utilized execution scorecards and key execution pointers to survey the presentation levels of the representatives across different fields, for example, money related, client, and so forth. The presentation the board framework was partitioned into three sections for example execution arranging, execution instructing and execution evaluation (Henshaw, 2011). The administration planned a powerful exhibition the board plant that deliberate the correct presentation targets utilizing the correct exhibition pointers and measurements. Such a viable exhibition the executives framework helped the organization in guaranteeing more prominent odds of achievement in its change the board activities (OGBA, 2009). At long last, the administration followed a powerful way to deal with guarantee association wide help from the partners during the transformational program, which could some way or another lead to the disappointment of the program. The new administration at the ANZ organization followed a top-base just as a base to top change execution technique that guaranteed more noteworthy trust and correspondence among the partners (Cummings, 2013). Along these lines, the capacity of the administration to set up trust and convey the change program plainly to the partners helped it in guaranteeing a more noteworthy achievement rate for its change program. Difficulties for chiefs in actualizing change methodologies It is regularly said that a change isn't the issue, protection from change is. An association can encounter an assortment of changes that can affect singular units, forms and at times on the whole association all in all. Social change is an association wide change that affects the whole association in general and is viewed as one of the most troublesome changes to be executed in any association. Social changes can realize changes in work jobs and duties, tasks, managing customers, purchasers and providers, and so on. Subsequently, social changes get a lot of obstruction from the partners and the administrators answerable for actualizing a social change needs to confront various difficulties in their endeavors to accomplish an effective change. A portion of the difficulties that the administrators working in organizations like the ANZ and attempting to execute a social changes face are talked about beneath: Above all else, when the change is connected with the way of life of an association, it turns out to be hard for the chiefs to assemble association wide trust and set up powerful correspondence systems, which was likewise a test that the administration of ANZ Bank confronted while endeavoring to achieve changes in their association culture. Building trust and imparting the change program is one of the most significant mainstays of achievement while attempting to change the way of life of an association and in their nonattendance, the partners can make alarm because of dread of the obscure and can offer a lot of protection from the change program (RICK, 2015). Subsequently, it can get hard for the supervisors to actualize a social change effectively and can flop in their endeavor to accomplish a fruitful progress. Besides, social changes can likewise include adjustments in the activity jobs and obligations of specific workers, which can additionally result into an adjustment in their capacity status or business as usual. Such a condition can trigger a ton of protection from the change program as the representatives taking a shot at the highest position may feel a danger to their forces and can offer solid protection from the change the board program (BRADFIELD, 2006). Further, social changes can likewise include disposal of certain activity profiles from the authoritative chain of importance, which can create worry among the representatives and can affect their exhibition levels. Thus, it turns into a significant test that the supervisors face while attempting to change the way of life of their associations. Thirdly, it is a characteristic inclination of people to oppose changes as they bring them out of their usual ranges of familiarity. If there should arise an occurrence of social changes, clearly the whole association should experience a significant change, which will bring a great deal of representatives out of their usual ranges of familiarity (Ryan, 2014). Subsequently, the representatives offer a higher protection from such changes that can have an immense and a durable effect on their occupations. In this manner, this is another test that the chiefs attempting to change the way of life of an association will undoubtedly confront. Finally, social changes additionally become a test for the supervisors in light of the fact that a discussion about social change can start a great deal of gathering elements and governmental issues inside the association. A culture of an is characterized as the manner by which an association completes its work activities and how the things are done in an organization. The way of life of an association is the main thing which ties the whole workforce together and when there is a change being gotten ready for the way of life of an association, the partners can make freeze and can turn out to be a piece of gathering elements, which can make it hard for the supervisors to execute the change systems effectively. Characteristics of key pioneers at the ANZ Bank and job of pioneers in overseeing change programs A pioneer is an individual who has what it takes to cause the others to follow and complete things by keeping them persuaded. An incredible pioneer is the person who can possibly bring the best out of his devotees and contribute more towards the general achievement of an association. The manner by which, under the administration of John McFarlane, the ANZ Bank developed as one of the top organizations in the territories where it had its activities plainly demonstrates the proficiency and adequacy of John as a pioneer. During his ten-year residency, John end up being effective in expanding the consumer loyalty rates, higher staff commitment, network acknowledgment or more all, pivoting the

Self-improvement and its Effect on Ambivalent Love in Tony Kushner’s Angels in America - Literature Essay Samples

The American political climate of the 1980’s is wrought with capitalistic fervor, the end game being victory over the constant battle for self-improvement. This victory can manifest itself in myriad forms; in ever-symbolic heaps of steaming cash, yes, but also in an aura of power or in happiness, a pervasive comfort and contentment, the absence of fear’s tyranny. Tony Kushner’s esteemed play, Angel’s in America, weaves a tangle of characters all vying for their own homespun brand of self-improvement. Centre stage is Louis, brimming with ambivalent love, willing to sacrifice all to ascend the ladder of self-actualization; settling for a dimmer spotlight is Joe, the prototypical gay Mormon, slashing away at his old values for any chance at the blissful fallacy of self-acceptance; clawing at stardom is the smooth-talking tycoon Roy Cohn, brilliant in his own historical validity, calmly espousing murder and hate in the name of self-advancement, a spitting imag e of the age-old narcissistic politician. From paramour to pious to political pundit, the archetypal characters unite under the influence of self-renovation, bludgeoning the remnants of decades glorifying the omnipresent nuclear family and selfless relationships, each drunk off a new era of frothing egotism. The notion that â€Å"real love isn’t ambivalent† (Kushner 100) is toyed with throughout the text, and as unwavering love leaves little room for the vastness of self-interest, passage ten is permeated with the sweet stink of ambivalence. This passage implies various love-based relationships built on shaky foundations: Louis’ ambivalent love for Prior, contingent upon health; Joe’s ambivalent love for his faith, contingent upon carnal pleasure; even Reagan’s ambivalent love for his children, contingent upon their utility to his role as president. Through exploring the selfishness of pseudo-devotion in this passage, Kushner’s text is argui ng that responsibility for others has been washed away from contemporary life in favor of unabashed self-promotion, leaving in its wake fractured relationships and ambivalent love. Louis, shouldering the role of lover inAngels in America, harbors a relentless â€Å"positivist sense of constant historical progress towards happiness†, a seemingly innocuous trait that breeds his inability to â€Å"incorporate sickness into his sense of how things are supposed to go† (25). This passionate aversion to the unpleasant – really not such a unique affliction, yet Louis cowers behind this flimsy excuse as if it were a veritable psychological ailment – spurs Louis’ exodus from Prior, his dying boyfriend who desperately needs him. In this compassionless flight, Louis is abandoning his responsibility to his partner in favor of his own comfort, forsaking that which he loves most for a frantic attempt at a happier life, devoid of illness’ insidious whims. In the passage, Louis critiques this casting off of responsibility, first by expressing his worry about Reagan’s children, living purportedly loveless lives, and later by recog nizing that â€Å"we all know what that’s like†, alluding to the absence of connection and responsibility in modern life (74). He admits to his own ambivalent love and how its tentativeness has destroyed him; Louis is â€Å"falling through the cracks that separate what we owe to ourselves and†¦what we owe to love† (74). In his frenzied endeavor toward self-improvement, Louis has perpetuated the paradigm of neglected responsibility, thereby ravaging his relationship with Prior and sullying their love. Joe dancing between the role of faithful husband, dogmatic and devout, and that of closet homosexual, itching to escape the shackles of a sexless marriage – flaunts his overbearing religiosity throughout this passage in an attempt to salvage its illusion. He is affronted by Louis’ evocative claims of Ron Reagan, Jr.’s homosexuality, as well as his diatribe on Reagan’s children’s ostensibly sour home life. He pontificates on Louis’ penchant to indulge the media’s riotous claims as well as conjure up his own; â€Å"you shouldn’t just make these assumptions about people† he quips about the homosexuality allegation, and later chastises Louis’ unconditional faith in the liberal media, ironically blind to his own brand of unconditional faith (73). When Louis’ vernacular waxes derogatory – â€Å"well darling he never sucked my cock† – Joe’s sputtering indignation heightens as he pleads with his colleague to censor his speech: â€Å"look, if you’re going to get vulgar-† he manages before Louis cuts off his half-hearted spiritual detritus (74). All Joe’s objections are founded in religious doctrine; his implicit condemnation of homosexuality, his dogged defense of the conservative beacon Ronald Reagan, and his knee-jerk reaction to expletives; and yet his grievances feel half-baked. Gradually throughout Millennium Approaches, Joe forsakes the traditional Mormon values to which he has devoted his life, running from the lifestyle and religion to which he is wed and toward a grander life in Washington, where he is free to pursue happiness away from his Valium-addicted wife and to express whatever sexuality he desires. Yet in forsaking his responsibility to his mentally ill wife, to his faith, and to his conservative lifestyle, Joe’s love proves ambivalent, and the decay of his relationship with God leaks out throughout the text. His beaming faith seeps through each line of dialogue with Louis yet his conviction is weak; Joe’s craven ambivalence in favor of self-improvement is yet another example of contemporary thoughtlessness. Reagan, boasting the illustrious role of current American President, effervesces with power and influence, the incarnation of the virile American ideal. The hyperbole of self-promotion, Reagan has in a sense won the game of capitalism – he can socially climb no further, gain no more power, he is victory personified. Louis gives him the sardonic epithet â€Å"American Animus† and refers to him as â€Å"the Zeitgeist†, titles which denote Reagan’s position not only as a leader but as the very spirit of America, a man who transcends normalcy and defines an era (74). In order to maintain his pristine image of a quasi-god, Reagan must sacrifice a great deal, including his family life; rather than condemn this shedding of familial responsibility, contemporary American society praises it, conceding that self-improvement takes precedence over upkeep of relationships. This narcissistic perspective begets ill-formed, ambivalent relationships, however, as â€Å"itâ €™s not really a family, the Reagansthere aren’t any connections there, no love, they don’t ever speak to each other except through their agents† (74). Reagan’s faltering devotion to his family and readiness to ignore his responsibility for his children in order to funnel his time and resources into preening his political prowess infuses his relationships with toxicity, the by-product of propagating the notion that self-promotion trumps all. Contemporary American thought encourages the pursuit of self-ascension, discarding the notion that one has a responsibility for anyone but the self; this attitude spawns fragile relationships and an oxymoronic ambivalent devotion. Louis flees his alleged love, Prior, in search of an easier breed of happiness, Joe forsakes his religion for a stab in the dark at self-acceptance and heterogeneous thought, and Reagan ignores his children, choosing instead to channel his efforts into cultivating his prestigious position. Through various means of self-promotion, all three ignore their responsibility toward what they claim to love – though arguably this ambivalent love demonstrated is not real love at all – thus shattering essential relationships. Contemporary American doctrine, however, encourages this practise, espousing the credo that one retains responsibility for the self alone; in a political climate where capitalism asserts itself on a biblical scale, self-improvement i s the noblest cause.

The Lesson By Toni Cade Bambara - 1181 Words

In, The lesson by Toni Cade Bambara, Miss Moore, an African American women that lives in Harlem, takes a group of African American children who lives in her neighbourhood to a toy store called F.AO. Schwarz in Manhattan. Though Miss Moore teach the children many lessons, such as residential racial segregation, socio-economic inequality, and the children are apathetic of the severity of the effects of discrimination against African Americans as it is something that they do not notice due to their lack of experience, Miss Moore will further expose and make the children more aware of what African Americans are facing. Taking the children to F.A.O Schwarz teaches them a lesson regarding residential by racial segregation between the African Americans and Caucasians as African Americans lived in poorer neighbourhoods such as Harlem, which is where the children and Miss Moore live and Caucasians live in more wealthier places such as Manhattan where F.A.O Schwarz is located. The quote â€Å"the strong prejudice among the white people against having coloured people living on white residence streets, coloured children attending schools with white children, or entering into other semi- social relations with them, confines the opportunities for residence open to coloured people of all positions in life to relatively small and well-defined areas† (Thabit,39) shows the different prejudices the whites had against African Americans which confined them into living in areas different fromShow MoreRelatedThe Lesson By Toni Cade Bambara992 Words   |  4 PagesThe Lesson: Summary/Response In the story The Lesson, author Toni Cade Bambara shows us a view of life from a black girl who lives in a poverty-stricken community just outside of New York City. In the story, there is a teacher whom takes the responsibility of teaching Sylvia and her friend group important lessons not only for a better education but to better understand life in its entirety. I believe the story is used as a tool to teach others about the lack of education in our nation in the seventiesRead MoreThe Lesson By Toni Cade Bambara1552 Words   |  7 PagesThroughout the years knowledge and culture has been passed down within generations. Elders within the community often teach life lessons to the young adults growing up in the neighborhood. This idea still holds true today, especially in low-income communities. People from different socioeconomic backgrounds live different lifestyles they also have different opportunities made available to them. Because of this idea, people with a higher social stand ing have an advantage over those in lower classRead Morethe Lesson by Toni Cade Bambara1428 Words   |  6 Pagesâ€Å"The Lesson† From The Mentor Whenever there is a civil rights movement going on, there are always 3 parties involved. One the Oppressor, second the Oppressed and lastly the Activist or the Mentor. The Activists usually always emerges from the Oppressed. That is when the Oppressed intellectuals feel that it’s time to standup to defend the identity of their people and make them strong enough to make a name of their own. This is what happened during the early 20th century within the African AmericanRead MoreThe Lesson By Toni Cade Bambara968 Words   |  4 PagesThere is a lesson in every situation no matter if you choose to accept it or not. A lesson can sometime guide you in the right path that is needed in your life or maybe it can just be for a certain situation. In the short story â€Å"The Lesson† by Toni Cade Bambara, she relates teaching a life changing lesson to the character Sylvia. Sylvia is a very strong willed young lady who is challenged with poverty in her neighborhood. The story begins with Miss Moore, an educated black woman who moves in theRead MoreThe Lesson By Toni Cade Bambara1429 Words   |  6 PagesUpon reading The Lesson, by Toni Cade Bambara, the reader cannot help but feel empathy towards the narrator Sylvia and her friends, as they are introduced to the realization of unfairness distribution of wealth in society, the diverse democracy. The lesson is taught by a lady named, Miss Moore, who moves into Sylvia’s neighborhood block. Miss Moore is a college educated women who shows the reality of the economic inequality to Sylvia and her friends by taking them on a field trip to a fancy toy storeRead MoreThe Lesson By Toni Cade Bambara850 Words   |  4 Pagesideas into the readers’ minds. Readers often begin reading a work with a biased opinion of the contents of the story. The superficial theme of a story is obvious, but the less obvious theme can have the most powerful message. In Toni Cade Bambara’s short story, â€Å"The Lesson,† the apparent t heme is poverty and wealth, but the true theme is the misapprehension of everything not being as it seems. The first physical description of Miss Moore gives the reader the impression that she is a woman of littleRead MoreThe Lesson by Toni Cade Bambara638 Words   |  3 Pagesthe hardest because the kids just want to play, goof around and don’t listen. Elementary teachers have hard time teaching young uneducated students just like Miss Moore with her uneducated children from the neighborhood, in the story â€Å"The Lesson† by Toni Cade Bambara. Miss Moore teaches the students how to take the first step toward a better education just like elementary teachers, her teaching method were to show how the upper class lived in comparison to the children but she could have though themRead MoreThe Lesson, By Toni Cade Bambara881 Words   |  4 Pagesthe story ‘The Lesson’, Sylvia and her friends’ receives a chance to take a look at the upper side of town and compare how the two communities differ from each other. The author uses social conflict to explain the r acial and social divide between the white and black community. In the story, the reader sees how social classes effect how adults and even children see the world. The author, Toni Cade Bambara, compares how blacks and whites live these times. In the story, â€Å"The Lesson†, a woman by theRead MoreThe Lesson By Toni Cade Bambara1346 Words   |  6 Pagesâ€Å"The Lesson† by Toni Cade Bambara is not just about a sassy, defiant, ungrateful poor girl that is out of place in an overpriced expensive toy store. â€Å"The Lesson† is a short story about a young black girl who is struggling with her increasing awareness of class inequality. When Sylvia’s new neighbor, Miss. Moore, a smart college educated woman introduces the reality of social inequality to Sylvia and her group of friends, they become cynical. Sylvia has always known in the back of her mind that sheRead MoreThe Lesson by Toni Cade Bambara1830 Words   |  8 PagesThe Lesson by Toni Cade Bambara is a short story set in the inner part of New York City that gives the reader an opportunity to briefly see into the lives of children living devoid of wealth and education. It takes place in the early seventies, following the civil rights move ment and during a time when the imbalance of wealth in terms of race was immense. Bamabara, through the use of narrative point of tone, symbols, setting and characterization, brings out and develops what I believe to be the

Amish People, Many Cows, And Many Animals - 878 Words

Small Town USA Wakarusa, Indiana where there are many Amish people, many cows, and many cornfields. This town was previously known as Salem, Indiana. and was a stop for people traveling between Elkhart and Goshen to conduct business. Today, Wakarusa is a thriving farming economy and has two-grain mills. Do not forget the bread! Any big shopping centers or grocery stores are located around 45 minutes away. This town is a quaint, tight-knit community, cute, with a nostalgic feel. While walking down the sidewalks anyone can get the sense of a small town built with traditions. There are brick laid roads and black lamp posts lining the streets and shop that date back to the 1900’s. The town exists around a four-way stop light in the center of†¦show more content†¦The town’s beloved famous Dime store, truly one of a kind. The only reason tourists visit this town, for a little bite of sugar. The building connects with others and is not large. With tan carpets and old glass cases lin ed gold riming. The current owners Mac and Deb McNally are usually the ones behind the counter. This store will embrace anyone with an immense nostalgic feeling. There is candy dated as far back as 1907 lining the shelves. Bubble Gum Cigarettes, Candy Buttons, Chuckles, Nik-L-Nip’s, Mallo Cups, Necco’s, and much more. This store would make anyone never want to leave and return to reality. With a giant sign located in the back of the store that reads â€Å"JUMBO JELLY BEANS.† People are often curious to see how jumbo they are. Compared to a regular sized jellybean they are ten times the size! There are several flavors of the jumbo jellybeans. Ranging from the traditional fruit flavors, to ones that look rocks. They taste like sugary deliciousness. once you have had a jumbo jellybean it is hard to be satisfied with a regular sized one. People are entranced when they walk into this one of a kind candy store. It would take anyone back to their memories of their chi ldhood. It is much like being in a real life candy land. The Wakarusa Dime Store was an American dream. Mose Wolfberg, a German immigrant, traveled much of Elkhart County and beyond with a pack on his back. He went to variousShow MoreRelatedThe Witness By William Shakespeare1139 Words   |  5 Pagesinto the lives of the Amish people. Additionally, it allows us to see how the Amish people see the rest of the people from the city, the local town people, and the way they view the police. There are three separate cultures that are portrayed throughout this movie. In the opening scene, Rachel is at her husband’s funeral and the service is conducted in German. At a glance, you can tell that it is a very tight-knit community and that this person was well liked by the entire Amish town. The next sceneRead MoreAmish Cultural Research Paper2287 Words   |  10 PagesAmish Cultural Research Paper Amish Cultural Research Paper Imagine living in a society where the members socialize exclusively with each other and not with the outside world. The men of this society dress conservatively in dark colors sporting clean-shave until married when they switch to beards. The women, wearing only full skirts, wear their hair up in a bun and covered with a simple white cap or bonnet. The community, called an ordnung, decides how the community will be run from stateRead MoreHistory Of The Mennonite Religion Essay919 Words   |  4 Pages Mennonites The Mennonites are a very simple religion that started off after the Roman church. They believe that life is to be lived simple, but not as much as the Amish. Mennonites are a branch off of the amish. This paper will be going through the history of the Mennonite religion. Beginning with who founded the Mennonite faith and where it was started. Following with their actual beliefs and who they follow. Ending with the stance of the Mennonite religion on the environment. StartingRead More The History of the Amish Essay4311 Words   |  18 PagesThe History of the Amish The Amish, who are also called â€Å"The Plain People† or Old Order Amish, originated in Switzerland in approximately 1525. They originated from a movement called the Anabaptist movement. Jacom Amman was the leader. This happened during the reformation in the16th Century Europe. They believed in holding on to traditions and keeping themselves separated from the world. He was stricter about this than other Anabaptists of that time. The Anabaptists were against the union ofRead MoreAmish Religion and Culture2865 Words   |  12 Pages The focus of this research paper is to examine the religious beliefs of the Amish communities. From their humble beginnings of migration into the United States from Europe, to their present day living arrangements, they have been and will continue to be a prosperous community. By shunning modern conveniences and relying only on what nature has provided, society has referred to them as the â€Å"Plain People.† Being far from ordinary in their dress and way of life separates this community fromRead MoreVaccines : Defense Against Disease Or Illness?1657 Words   |  7 Pagesillnesses. In response to such outbreaks, people searched for ways to protect themselves. One protection method was vaccination. The creation of the first vaccine, the further development of common vaccinations, and the varied responses to vaccination have greatly impacted society. The creation of the first vaccine has affected many people. According to Shots Without Guns: The Story of Vaccination by Sarah R. Riedman, smallpox is a disease that afflicts countless people (11). In the article, â€Å"Healing PowerRead MoreHomestead Act2916 Words   |  12 Pagescontinued its upward spiral, moving from slightly over seventeen million in 1840 to over thirty-eight million in 1860. New canals, steamboats, turnpikes, and railroads knit the nation together into an integrated economic unit. Hundred of thousands of people crossed the Atlantic to take up residence in the dynamic nation, while other hundreds of thousands moved into the Western regions of the country. Legislative efforts to improve homesteading laws faced opposition on multiple fronts. Southern majoritiesRead More Homestead Act Essays2875 Words   |  12 Pagescontinued its upward spiral, moving from slightly over seventeen million in 1840 to over thirty-eight million in 1860. New canals, steamboats, turnpikes, and railroads knit the nation together into an integrated economic unit. Hundred of thousands of people crossed the Atlantic to take up residence in the dynamic nation, while other hundreds of thousands moved into the Western regions of the country. nbsp;nbsp;nbsp;nbsp;nbsp;Legislative efforts to improve homesteading laws faced opposition on multipleRead MoreTop 1 Cause for Project Failure65023 Words   |  261 Pages@ http://www.anishmathaimathew.blogspot.com Karl Kerr Project Planner at Knorr-Bremse Rail Systems UK Limited Anish, Wow a great question and one that should generate plenty of feedback! I have worked on many projects in my time in the following sectors: Nuclear, Public Sector, Rail Telecommunications. They all have one thing in common: they have in place Project Management systems and processes and plan to succeed! However with all best intentions

Principles of Psychology Human Psychology

Question: Discuss about the Principles of Psychology for Human Psychology. Answer: Introduction Human psychology is the part of human mind that deals with all the behavioural aspects of the person. Along with that, it embraces all the conscious and unconscious thoughts and experiences of the human mind. Among the behavioural aspects of human psychology obedience is one of the forms raised from the social influence which represents the action of one person in response from another individual (Buss, 2015). Obedience is the reflex action of one person in response to the order from the other individual specifically from authority. Therefore the action of obedience is generated when the order comes from the authority, but at the same time, the conformity is the concept that gets raised by exerting social pressure upon the individual. In other words, the conformity is the description of the group pressure upon the individual (Heider, 2013). Both the obedience and the conformity are the resultant of the action represented by the authority. Also, both can depicted as the type of social influence that helps the individual in getting absorbed in the workplace. Obedience and the conformity Obedience and the conformity both are the behavioural aspects of psychology which come out with the social influence of the surrounding people or an authority figure in the organization. The nature of obedience is a particular form of compliance that is influenced by the behaviour of authority whereas the concept of conformity is the behavioural part that gets affected from the majority of people (James, 2013). It is the impact of human psychology due to which they tend to show characteristics behavioural features as per the situation. For example, during organizing the Holocaust where here was the preparation of death camps in which six million Jewish people, communists, gypsies and the trade unionists were transported and afterward murdered. It happened in place of Nazi Germany and its surrounding areas. At that time, a person namely, Adolf Eichmann who was supposed to be the logistical genius in the process of Holocaust, given the task of efficient collection, transportation as well as the extermination of the people those who are killed in the Holocaust (Koffka, 2013). In the initial phase, Eichmann got surprised with the Jewish people as he was blindly following the orders of the superiors. But it can be said that it was a good part on account of Eichmann which deals with strictly going through the words of its superiors. That is the reason Eichmann described his condition in his words in which he has said that the orders given by the superiors were the most important thing in his life that he needs to follow at any cost as well as without any question (Mowday, Porter Steers, 2013). In that case, when the situation came to the discovery regarding the psychological condition of Eichmann after this particular job, the psychiatrists declared him sane and a very average individual. Instead of finding out any of the uncomfortable possibility it was found in the fact that this particular behaviour of Eichmann was because of the social situation in which he was living. Therefore it can be said from Eichmanns situation that anyone under such circumstances must be capable of doing such monstrous activities (Neisser, 2014). This instance led the investigation of this action of human behaviour that shows the clear description of the human obedience. Therefore an experimental investigation is carried out by the Stanley Milgram to carry out the study regarding the obedience factor. Stanley Milgram was a famous psychologist from the University of Yale went through the research process to carry out the experiment majorly focusing on the conflicts occurred in between the obedience performed towards the authority hampering the personal conscience and the conformity of the individual (Smith, 2015). Milgram tends to start the experiment on the obedience the year after the questioning upon Adolf Eichmann. Stanley Milgram started his experiment by taking upon interest to carry out the research regarding how far people can go in the context of obeying the instructions of superiors that can go on harming other people. He again started the experiment by thinking about how the ordinary people get influenced from the atrocities of the society. Due to that reason he took the example of German during the World War II. In the experiment, Milgram did the pairing in between the participant and any other person. Between the experiments, it was mandatory to find out about the learner and the teacher in the group. Due to this Milgram settled that the participant in the experiment will always be a teacher whereas the learner will be the person whom Milgram will settle down in the group. It can be said that the learner in the group will be one of the confederates of Milgram. In further proceedings, the learner took action where he was taken into a room (Seligman Csikszentmihalyi, 2014). In that room , the electrodes are connected in his arms. At the same time, the teacher and the researcher are supposed to be in the next room at the next door where there was an electric shock generator with having a row of switches. These switches are marked from mild shock to sever shock with the voltage ranging from 15 volts to 375 to 450 volts of current. In that scenario of experiment, the learner purposefully gave wrong answers by the result of which the teacher gave the electric shock to the learner. At any point when the teacher cancelled to give the shock at that time the researcher ordered him to provide the shock as per the series of order. In that scenario, there were four prods in the experimental process in which all must be followed as per the order one by one. If in any case one is not followed the researcher will read out for the next prod and the process will be continued in such process. Out of the four prods, the prod1 says for Please Continue, prod two calls for The experiment requires you to continue, prod 3 says It i s essential that you continue and finally prod 4 gives a final call You have no other choice but to continue. After the experiment Milgram concluded with that obedience is the factor ingrained within the human behavior since the birth. But it is mandatory to obey the authority after recognizing the moral quality of work which is furthermore gets legitimated by going through a variety of situations in life. Another experiment again conducted to reach out the study on obedience. This experiment or research conducted by Phillip Zimbardo. This experiment was aiming towards investigation regarding the conformity of people for obeying to play the roles of guard and the prisoner in a role-playing exercise that eventually affects to bring some stimulation in the prison life. For this reason, the students of college created a pseudo-environment of prison which is helpful to carry out the studying the impacts of social forces upon the behaviour of the participants (Wickens et al., 2015). It is somehow different from the Milgram experiment as here some of the participants placed as prisoners, and some placed as the prison guards. The whole settlement of the experiment was done just because to make the scenario to get suited so that it would resemble the prison environment. At the same, it was done for the induction of exact psychological condition of the imprisonment of the people. Further, this experiment came out with the desired results for which the experimentation set up was implemented. In this study, there were two types of result of the behavioural aspect of the people. That is the reason, Zimbardo found that guards were obedient in the experiment but in the matter condition, they were somehow found to be turned aggressive. At the same time, prisoners were found to be of hostile in nature towards the guards. The emergence of these two types of psychological behaviour in the experiment Zimbardo found it very difficult to carry it further (Zuckerman, 2014). He has also concluded in the process that the conformity of the people is very much expected within the population of people. In fact, it is said that people were very rapid in getting conformed to their social roles that they are expected to play. When the scenario is of like the prison guards, they will get conformed more rapidly. In the experiment of Zimbardo, the issue raised is just because there occurred the shifting of the responsibility in prison. It made them more dependent upon the guards which made them take advantage of the situation. The scenario of the experiment made the selection of the role for the guards with having the sunglasses to make proper eye contact with the prisoners (Smith, 2015). It is also evident from the case scenario that this type of obedience in the prison is quite destructive in nature which led to the situation that Zimbardo has to stop the prison scenario in six days. At the same time, the obedience in the case of Stanley Milgram study is quite good which shows a positive psychological condition of human behaviour. Conclusion The above-described situation is the description of the psychological condition as per the human behavioural aspects. That is the reason the essay includes the description of the behaviour like obedience and conformity on the authority. The essay, therefore, concludes that obedience is the respect that is showed by the people towards the authority. And also the conformity is a possession that comes out when more difficult demands take place along with the responsibility of the authority. These behavioural aspects come out with an expectation from the people as a routine behaviour. References Buss, D. (2015).Evolutionary psychology: The new science of the mind. Psychology Press. Heider, F. (2013).The psychology of interpersonal relations. Psychology Press. James, W. (2013).The principles of psychology. Read Books Ltd. Koffka, K. (2013).Principles of Gestalt psychology(Vol. 44). Routledge. Mowday, R. T., Porter, L. W., Steers, R. M. (2013).Employeeorganization linkages: The psychology of commitment, absenteeism, and turnover. Academic press. Neisser, U. (2014).Cognitive psychology: Classic edition. Psychology Press. Smith, J. A. (Ed.). (2015).Qualitative psychology: A practical guide to research methods. Sage. Seligman, M.E. and Csikszentmihalyi, M., 2014.Positive psychology: An introduction(pp. 279-298). Springer Netherlands. Wickens, C. D., Hollands, J. G., Banbury, S., Parasuraman, R. (2015).Engineering psychology human performance. Psychology Press. Zuckerman, M. (2014).Sensation Seeking (Psychology Revivals): Beyond the Optimal Level of Arousal. Psychology Press.

Strictly Ballroom Essay Example For Students

Strictly Ballroom Essay Teaching the prescribed text  · Explanation on background information (context, purpose and audience) Context The screenplay of Strictly Ballroom was written by Baz Luhrmann and Andrew Bovell. The film was directed by Baz Luhrmann, and was well received internationally when it was released in 1992. Since Strictly Ballroom, Baz Luhrmann has directed two other internationally successful films—Romeo + Juliet and Moulin Rouge—and, at time of print, was directing Australia. He is known for his artistic and innovative cinematic styles which blend film techniques from Hollywood musicals and dance films with more traditional techniques. Explanation of key terms (see above)  · Analysis of how the text relates to belonging Rebellion, exclusion and true ‘belonging’ The film opens at the Waratah Championships for ballroom dancing where Scott Hastings dares to dance his own steps, dazzling the audience with his samba routine. Those who value tradition—mainly his mother, his dance coach Les Kendall, and Barry Fife—abhor his behaviour. They are united in their opposition to Scott’s rebellion and prevent him from exploring his individuality, because the traditional world of ballroom dancing gives them a sense of belonging, and they do not wish for this to change. We will write a custom essay on Strictly Ballroom specifically for you for only $16.38 $13.9/page Order now Changing the established order is difficult, because people in power make the rules and are responsible for ensuring they are followed. Therefore when Scott dances his own steps he is disqualified and prevented from participating in the competition. He is excluded from the group and his sense of belonging is devastated.  · Students answer the question: How do you relate your prescribed text to belonging?  · Explanation of Text structure Text structure The film can be divided into four parts. Part 1 The traditional values of the ballroom dancing world are established though the opening scene at the Waratah Championships for ballroom dancing where Scott Hastings dances his own steps during the samba. His partner, Liz Holt, walks out on him and Fran, an unlikely candidate, offers to be his dance partner. The love story is thus established between the handsome, competent dance champion and the plain, professionally untrained daughter of a Spanish migrant. She entices Scott to dance with her because she understands how he dances. Explanation of Characters Scott Hastings: Scott is youthful, handsome and a champion dancer, and has many opportunities ahead of him. At first he is portrayed as arrogant, especially in his treatment of Fran. He is obviously a talented dancer, but is bored with the routine way he has been taught to dance. He challenges his mother and the Dance Federation when they insist he follows established conventions. He undergoes a transformation through his relations hips with Fran and her family, as he learns the value of family spirit and dancing from the heart. Character activity – analyzing what quotes tell the reader about the character and belonging Character quote What the quote tells you about the character and belonging Liz: I don’t think! I don’t give a shit about them, we lost! Liz represents the dominant values of those who belong to the ballroom dancing world – follow established rules in order to win. Winning is the priority not thinking for yourself or consideration of others.  · Explanation of Setting and modeled response Scene: The living room of Scott’s home Mood: This is a domestic setting which at first appears warm and inviting. Trophies are proudly displayed on the back wall. It becomes clear from Shirley’s outrage about her son’s unconventional steps at the Waratah Championships, however, that her priority is winning, not her son’s self-expression. This is further illustrated by the large number of trophies occupying the cabinet. Arguments take place in the living room, too, which shows that the family is not as close as the setting would suggest. Explanation and analysis of various language and visual techniques and modeled responses Symbolism: Dancing shoes How it relates to belonging: In the scene in which Rico challenges Scott to dance the paso doble, there are close-ups of Scott’s shoes while he dances. When Ya Ya asks him to show her where he feels the rhythm, the camera focuses on Scott’s shoes. The viewer becomes aware that Scott’s motivation to dance comes from learning the intricac ies of making the steps, which is what has made him belong in the rigid ballroom dancing world. .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2 , .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2 .postImageUrl , .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2 .centered-text-area { min-height: 80px; position: relative; } .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2 , .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2:hover , .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2:visited , .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2:active { border:0!important; } .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2 .clearfix:after { content: ""; display: table; clear: both; } .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2:active , .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2 .centered-text-area { width: 100%; position: relative ; } .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2:hover .ctaButton { background-color: #34495E!important; } .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2 .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u6bd4a09cf4ee05aa9d8729c8bbeaa0c2:after { content: ""; display: block; clear: both; } READ: The Melting Pot Argumentative EssayWhen Ya Ya taps his chest to show him where the rhythm should come from, we understand that he has a lot to learn from Spanish culture. Dancing shoes are also shown in close-up when Scott dances, especially when he dances his own way, illustrating his freedom and individual expression, and his rebellion against a restrictive type of ‘belonging’.  · Key scene analysis To gain a better understanding of how language and visual techniques work together to create meaning, it is a good idea to analyse a few key scenes from the text. Activity Make notes about a key scene in Strictly Ballroom, taking into account: †¢ film techniques and dialogue †¢ examples of the techniques from the text †¢ analysis of how these examples relate to belonging. Then write a full analysis of the scene and its techniques, and their relation to belonging. Modeled response Many scenes in ‘Strictly Ballroom’ represent the ideas of the true spirit of love, family and belonging, in contrast to the false values and superficiality of belonging to the ballroom dancing world. One key scene is when Scott goes to the Toledo Milk Bar to ask Fran to dance with him at the Pan Pacific Grand Prix. Fran’s father challenges Scott to dance the paso doble, and they move to the backyard where chairs are askew, streamers are falling down and colourful lanterns hang from the roof. The lighting is low-key and the atmosphere is romantic, warm and inviting. In this environment, Scott is ridiculed for not dancing from the heart. Close-ups of people laughing are juxtaposed with long shots of Fran and Scott dancing, showing that the onlookers are laughing at the way he dances.

Learn Direct Response Copywriting From Junk Mail Pros

Learn Direct Response Copywriting From Junk Mail Pros Are you ashamed at how vulnerable you are to junk mail? Direct response letters are part of the pantheon of junk mail.  Or at least, that’s one way to look at them. They are those letters that arrive that sell a product or solicit a donation from you, the main reason the postal service is probably still in business. Yet  direct response letters are an example of copywriting that can be extremely effective in getting your reader to take action. And, in that sense, they are not junk mail. They’re a copywriting gold mine. How To Write The Best Copy Ever With Advice From Junk Mail via @JulieNeidlingerDirect response copywriting is different from indirect response copywriting because of the timing of the response. Indirect response is copy that eventually leads to a purchase over time by building trust and awareness. Direct response pushes for a purchase immediately, at the end of that copy. That means that direct response copywriting is easily tested; you’ll know quickly whether your copy is working or not. Advertising czar David Ogilvy refused to hire any copywriter unless they’d spent a few years writing and studying direct response copywriting, that’s how valuable he thought direct response techniques were. Bill Jayme, Direct Response Extraordinaire In the 20th century, Bill Jayme’s direct response copywriting (via mail) was second to none. He was the king of the direct response mailed letter with clients lining up to pay him to write their letter. One of his better-known examples was something he wrote to help launch the magazine Psychology Today. Jayme also wrote the copy for the envelope, and for this particular piece, he posed a provocative headline: From Mike Capuzzi’s blog post on provocative headlines. The envelope needed to be opened, just like your marketing emails need to be opened, just like your blog posts need to be read. Jayme wrote a headline that piqued curiosity, and then combined it with a free take-it-now psychological test and another free offer. Whether a person answered yes or no to the question was irrelevant. It got them in the door. Marketer Gary Elwood suggests that Jayme was successful with his direct response copywriting because he took an unorthodox approach combining both the visual design of envelopes with powerful copy techniques that included: Using mystery and intrigue. How do you get people to open envelopes? To read? You make them curious. Jayme frequently asked questions or used cliffhangers to get people to proceed. Involving readers psychologically. Jayme would ask seemingly strange questions that would pull readers in. Questions such as, â€Å"Are you embarrassed to eat in a restaurant alone?† or â€Å"How much should you tip the waitress, when you’re planning to steal the ashtray?† are effective, regardless of whether the reader answers yes or no. They’ll keep reading to find out what their answer means. Using urgency. Jayme would create scarcity by suggesting there was only a limited quantity or a limited time. Scarcity motivates people. No one wants to be left out. Turning the service/product into something else. Jayme never lied about the product or service for sale, but he turned it into something more valuable. For example, you’re not selling a financial magazine, you’re selling knowledge that will make someone a savvy investor and ultimately more rich. Saying the word â€Å"free.† Jayme used the word â€Å"free† in as many ways as possible, even providing an example: ‘Free gift comes to you with our compliments gratis- on the house. It’s yours to keep as an outright present without cost or charge- not a penny!' That’s about eight ways to say â€Å"free† in two  sentences! Using exciting words. The words Jayme used were not boring. They often had cacophony to their sound and excitement in their meaning. They were words that caught attention, such as: dead, naked, free. Knowing who was reading. In order to ask the right provocative question, Jayme had to know what buttons to push. And that meant understanding the reader a bit. Elwood uses an excellent example of this: promotional copy for Coastal Living said, â€Å"If you love the shore, this new magazine will do you a world of good.† The first five words establish who the audience is that Jayme was targeting. Jayme was fond of empathy as a selling technique. This is evidenced by how he started most letters with â€Å"Dear Reader.† Empathy, incidentally, requires a far better understanding of your audience than mere demographics. Demographics tell you who the reader is and what they’re interested in. Empathy taps into understanding what the reader wants. For Further Reading: The Gary Halbert Letter: Gary Halbert has used classic direct response copywriting techniques in his pared down website. Read some of his copy to get an idea of how direct response copy sounds. â€Å"Junk Mail’s Top Dogs†: New York Times article that covers the history of the practice, and highlights Bill Jayme’s work. Bill Jayme’s â€Å"Cool Friday† letter: A wildly successful direct response letter Jayme wrote for Life Magazine, considered a classic in the genre. Armageddon Advertising: Putting fear into readers might not be the best route for you, but studying â€Å"armageddon advertising† is still a useful learning tool, as it taps into reader psychology. Learn From Direct Response  Copy Examples Clearly, direct response â€Å"junk mail† is powerful, even if we think it’s cheesy and doesn’t work. Because it does work, even on marketers who know what’s up. John Jantsch, from DuctTapeMarketing, pulled together some examples of sales letters, and extracted the foundation of what made them tick: They use a headline. There is always some sort of startling, attention-grabbing headline at work in a sales letter. Whether it was on the outside of the envelope or in the letter itself, the success of the sales letter hinged on this. They demonstrate how a reader benefits. The copy of a sales letter isn’t telling the reader how great the company or product is. Instead, they show how the reader will have a better life if they buy. They offer something logical. There must be an offer, of course, or it wouldn’t be a sales letter. But that offer must, by the time the reader gets to the end of the letter, make sense. Ads don’t offer anything. They announce sales and product prices. Too often, our copy does the same. There is a difference between an offer and an ad. The best offer is a deal that can’t be refused. With those three characteristics in mind, Jantsch dissects sales letter samples. I’ve summed up the sales copy approach with a template so that you can see the method distilled down. â€Å"If Your Name Is On This Letter† In this example of a letter from Newsweek, readers were encouraged to subscribe to the magazine. This type of sales copy, according to Jantsch, feeds into reader vanity. It suggests there is exclusivity at work and that the reader, should the offer apply to them, is special. Otherwise, if the offer isn’t of interest to them, they are common.  This copy relies heavily on the second person (â€Å"you†), and often starts out describing what isn’t (the negative) instead of what is (the positive). Writing to sell? Tell your reader they're special, offer exclusivity, guarantee enrichment.The first paragraph assures readers they are special (â€Å"your education and income set you apart from the general population†). The letter then proceeds to tell readers that subscribing to Newsweek won’t make them rich, won’t give them more friends, or give them a better job. At this point, readers are curious as to why they should get the magazine. The sales copy responds to that question by showing how the magazine can satisfy curiosity, reduce the boredom of small-minded conversation, and expand knowledge of what’s happening in the world. It then presents an offer that reduces risk by letting readers know they can get money back. Reader, you’re special. That’s why we contacted you. We’re not going to lie about what our offer will do for you. But we will enrich your life. If you don’t like it, we’ll return your money. â€Å"Two Young Men† The next example Jantsch uses is from the Wall Street Journal. This direct sales copy uses a story (which readers love) to promise readers success if they buy (and suggest a warning if they don’t). The Wall Street Journal starts with a simple paragraph telling the story of two young men who met back during a 25th college reunion. One man was a success, the other was not. The letter then proceeds in sections, outlining what made the difference between the two men (knowledge provided by the publication, in this case), and how that applies to the reader. Read this interesting story about two possible outcomes. We’ll tell you why this happened. We’ll show you how our offer will give you the better outcome. We’ll reiterate, one more time, why those outcomes were different. And then we’ll make you a risk-reduced offer, and remind you again of the story. â€Å"Dirty Hands† The third letter example in Jantsch’s ebook is from Popular Mechanics, and uses a couple of unique things. The letter itself has a visual box at the top, filled with brief copy that establishes whether the reader is the right audience using vanity and rather obvious qualifications we all want to assign to ourselves. â€Å"If you want to live better, don’t mind hard work, like to pay your own way†¦Ã¢â‚¬  The rest of the copy works very hard at appealing not to the elitist, but to the â€Å"average Joe†.   It’s filled with homey phrases that promote elbow grease, hard work, and flag-waving. Write to sell: Appeal as understanding, offer just for them, give away a bonus for  free.Popular Mechanics knew its audience pretty well, and they knew this would be best way to elicit trust and provide a sense that they truly understood what their readers wanted or thought. In this case, it was an illustrated handyman guide, and the selling points were how it would save you money by showing you how to make repairs yourself, that it was easy to use, and it was for readers â€Å"just like you.† To cap it off, the offer included a free first book, no strings attached, telling you what kind of projects you could find on specific pages in that first book. We understand you perfectly, and we made this product for readers like you. It’s so good, we’re giving the first one away completely free. â€Å"Quite Frankly† This letter example, from American Express, relies heavily on exclusivity. More than anything, we all like to know we’re good enough to be part of an elite and exclusive club, and (shamefully) that other people won’t get in. Compared to the other letters, this letter isn’t particularly long. It’s main punch is in two sentences in the opening paragraph, making a point to say that not everyone who applies to get the card will, and that such a card isn’t for everyone. The rest of the letter is a list of the perks and benefits the card provides. We’re exclusive, and not everyone gets in. You’re lucky we’re inviting you in. Look at all the benefits you’ll get. We expect you’ll apply now. â€Å"A Story About Grandmother† Using the story approach, this letter writes in first person and tells of memories of grandma. It’s very personal and approachable, and draws the reader in immediately. This letter is for Prevention magazine, and uses memories of healthy food vs. chemical-laden food, and the need to better understand how things had changed since the time of those grandma memories. The reader then learns about how the magazine can help them, being quite direct as to how it will make their lives better. In some sense, it taps into fear, suggesting that even their doctor isn’t telling them all they need to know. For all of us, the fear that we are being kept in the dark is a highly motivating one. The letter closes with bonuses that the reader could receive, and Jantsch notes that some people will buy based on the bonuses they get when making the initial purchase. So do offer bonuses. Let me tell you a personal story. Then I’ll tell you why you should be a bit afraid. But don’t worry; I have the solution. And, if you buy, I’ll give you lots of great extras! Putting Direct Response  Methodology To Work Direct sales letter writing techniques are directly applicable to your landing pages, of course, but also some of your blog posts. Challenge: The next time a direct sales letter arrives, don’t throw it. Dissect it. Figure out what they are doing in that copy, and what makes it work (or fail). Or, do some online searches and find more examples of direct response  letters, or landing pages that employ the same techniques. Do you feel motivated to buy at the end? Why or why not? What is the writer appealing to? Fear, vanity, trust? How long is the copy? How many words? How is the offer presented? Are there bonuses? Is the copy written in first or second person? These are just a few questions to ask as you figure out what makes direct response  copy work.

A Smart Action Plan

A Smart Action Plan After I had started my first year at University I realised that if I want to become a successful student it is crucial to develop time-management skills. It is based on identifying our goals, prioritising and listing them in order to help us achieve the best result. We also need to identify our strengths, look at our work and think how we could improve it to get a better result in the future. We can do so using a diary or personal organiser. Time-management skills are very important because if we know how to organize our time properly, we can carry out more and meet deadlines. It is important to start with setting our priorities because sometimes there is no time to complete all of them. We need to be aware that some of them might take longer than we expected so we should write somewhere what we want to do and when we want to do it. Resources: We should start with identifying our goals and priorities. When doing so, we need to be realistic and definite about them. We must precise wh at needs to be done, how and when. Then, it is recommended to start keeping an academic diary or a personal organizer where we can write in everything we do (such us important dates or study activities). It will help us to look at the way we work and identify where further improvements can be made. (Oxford Brookes University) To take the most out of the diary we should always carry it with us and keep it up to date. It is also recommended to check it many times a day and add new tasks straight into it. The last step is to identify how we spend the time in order to see if we use it productively. We need to list the work we have to do and precise the amount of time we want to spend on carrying out particular tasks. The most important things should be highlighted or stared that can be easily seen, where the least important ones should be written in a pencil so we can change or remove them easily. (Cottrell S., 2003) Reflective comment: The first thing I did in order to improve my time- management skills was doing some background reading. I used a chapter of a book recommended by my tutor as well as some online resources. It gave me understanding of which steps should be taken in order to became successful. I started with identifying my goal, which was preparing a good set of notes for my oncoming exam. Then I started writing in a diary activities I was planning to do. The most important ones I wrote in using a pen (such as searching for material for my notes) and less important in pencil (like going to the store or meeting someone). The following, I highlighted the most important one so every time I opened my diary it was the first thing I saw. It was a reminder of what is need to be done. Then I identified how much time I want to spend on these tasks.

Impacts of internet on Culture Essay Example | Topics and Well Written Essays - 1000 words

Impacts of internet on Culture - Essay Example This is affirmed by Stroud (1998, p.1) who claims that the internet has revolutionized communication bridging the gap in global network and transforming the whole world into a tiny global village where information and ideas can be shared or transmitted simply by a click. This paper will focus on the potential impacts of internet on cultures and more specifically, on how internet has affected cultural identities since its inception up to date. Both the merits and demerits of the internet as a revolutionary phenomenon in the 21st century will be addressed in an evaluative fashion in order to give a clear explanation as to why the internet has affected cultures. The internet dates back in history many years ago at about 1969 when the World Wide Web was discovered (originally, the internet was developed from ARPNET); however, according Shield (2009, pp.5-6) the World Wide Web finally took shape in the 1990s and Internet Explorer was first released in the year 1995. The internet has becom e the norm of interactions and communications in today’s world; virtually everything can be done via the internet today, playing a key role in making the virtual world a reality. For instance, many people use the internet to check their emails, for social networking, doing online shopping among other things. The pervasive popularity of the internet in the global village has had profound impacts on cultures all over the world, both positive and negative. Nevertheless, the most obvious manner in which the internet has affected cultures is by revolutionizing communication; the internet provides a robust platform for information sharing and transfer that has totally enhanced connectivity and interaction between cultures of the world. Today, different cultures around the world can share and exchange ideas and information over the internet without the need of having to travel; thus, as stated by Voiskounsky (1998, p.100) connectivity and interactions, different cultures are integra ted as individuals borrow ideas from other cultures. Moreover, the internet is also a wealthy source of information about different cultures of the world and this information is easily accessible to internet users all over the world. For instance, the pervasive Hollywood lifestyles of the west have a global presence on the internet and remote cultures are always willing and ready to copy aspects of these cultures such as fashion and other trends. Moreover, the internet has also affected cultures by revolutionizing the manner in which business is conducted in the 21st century; nowadays, it is hardly possible to keep up with the mushrooming online activities. Online trading has suddenly become the norm in the business world and many cultures have already embraced the idea of online shopping and in this case the traditional retail store shopping is slowly being discarded in favor of the alluring convenience and efficacy of online shopping. The online shopping experience is usually cust omized to suit consumer specifications and cultural contexts around the world, besides that, it allows consumers to shop at their own convenience and to enjoy the best products and prices ever. As a result, many cultures are quickly adopting online trading platforms over the internet; since as stated by Yilmaz (2012, 226) the internet offers a platform for global shopping and product marketing. In addition, the internet has also transformed the entertainment culture all over the world; unlike in the past when TV and radio were predominantly the sources of entertainment in households, Emigh (2010) states that the internet

Icon Analysis Assignment Example | Topics and Well Written Essays - 250 words

Icon Analysis - Assignment Example They represent the much needed leadership traits that American leaders must possess. In times of recession, people need characters that would serve as an inspiration in battling whatever crisis a country faces. According to Robert Pattinson, "Twilight is a big metaphor for sexual abstinence, and yet its erotic underneath. There are so many elements in the story which are sexy." This is true indeed that is why Pattinson has many die-hard fans. Pattinson represents the sexual urge that is subtly represented by his vampire character in the sequel â€Å" Twilight†. Young viewers can easily identify their repressed sexual feelings with Bella and Edward which is why this movie is successful. Lastly, Michael Jackson is still one of the world’s popular icon. His death made people cry for it symbolizes the good old days of the 70s of which soul, rock and roll as well as other significant events such as man’s landing on the moon happened in that era. Michael Jackson represents the decade where Cold War put the world in a political tension. Moreover, MJ reminds middle age people of their innocence at that time. MJ is a successful popular icon despite the fact that he had numerous legal battles involving sexual abuse of

abuse :: essays research papers

There are many different forms of abuse and many people do not realize. Verbal abuse is the use of words to attack, hurt or injure someone, or to gain power and control over them, or to persuade someone to believe something that is untrue and harmful. Abuse does not just occur with men to women, though this paper is going to focus on it. Abuse is about control and the fear of losing it. The abuser may fear not being â€Å"good enough† and or meeting others expectations. He/she may attempt to make their victim feel and believe similar things about him/her self. Abusers exploit, lie, insult, demean, ignore (the "silent treatment"), manipulate, and control. There are a million ways to abuse, directly and indirectly. There are many different forms of abuse and some are when your partner shows rejection, isolation, degrading. These are a few different types of abuse and when used in an extreme situation are they types of abuse. Many people will show some of these characteristics yet when someone is showing more than one and are in an extreme situation is when the acts become abuse. Emotional abuse has much in common with verbal abuse in that it is an attempt to hurt attack or control the victim. The emotional abuser often uses verbal abuse to hurt the victim, but can use other means as well. Emotional abuse often accompanies other forms of abuse such as physical abuse and verbal abuse. Individuals who hold the least power and resources in society are most often emotionally abused. This type of abuse has the potential to leave behind many significant hidden scars for the victim. Victims of physical abuse feel emotional abuse is more sever and debilitating than physical abuse. Out comes of emotional abuse may be manifested in a number of ways such as poor self esteem, social withdrawal, insecurity, substance abuse and difficulty forming positive attachments with others. Emotional abuse can be difficult to pin down because there are no physical signs to look for. Sure, people yell at each other, express anger, and call each other names sometimes, and expressing anger can sometimes be healthy.

Night World : Dark Angel Chapter 5

Actually, it wasn't the light she noticed first. It was an eerie feeling that some†¦ presence was in her room with her. She'd had the feeling before, waking up to feel that something had just left, maybe even in the instant it had taken her to open her eyes. And that while asleep, she'd been on the verge of some great discovery about the world, something that was lost as soon as she woke. But tonight, the feeling stayed. And as she stared around the room, feeling dazed and stupid and leaden, she slowly realized that the light was wrong. She'd forgotten to close the curtains, and moonlight was streaming into the room. It had the thin blue translucence of new snow. But in one corner of Gillian's room, by the gilded Italian chest of drawers, the light seemed to have pooled. Coalesced. Concentrated. As if reflecting off a mirror. There wasn't any mirror. Gillian sat up slowly. Her sinuses were stuffed up and her eyes felt like hard-boiled eggs. She breathed through her mouth and tried to make sense of what was in the corner. It looked like †¦ a pillar. A misty pillar of light. And instead of fading as she woke up, it seemed to be getting brighter. An ache had taken hold of Gillian's throat. The light was so beautiful†¦ and almost familiar. It reminded her of the tunnel and the meadow and †¦ Oh. She knew now. It was different to be seeing this when she wasn't dead. Then, she'd accepted strange things the way you accept them in dreams, without ordinary logic or disbelief interfering. But now she stared as the light got brighter and brighter, and felt her whole skin tingling and tears pooling in her eyes. She could hardly breathe. She didn't know what to do. How do you greet an angel in the ordinary world? The light continued to get brighter, just as it had in the meadow. And now she could see the shape in it, walking toward her and rushing at the same time. Still brighter-dazzling and pulsating-until she had to shut her eyes and saw red and gold after images like shooting stars. When she squinted her eyes back open, he was there. Awe caught at Gillian's throat again. He was so beautiful that it was frightening. Face pale, with traces of the light still lingering in his features. Hair like filaments of gold. Strong shoulders, tall but graceful body, every line pure and proud and different from any human. He looked more different now than he had in the meadow. Against the drab and ordinary background of Gillian's room, he burned like a torch. Gillian slid off her bed to kneel on the floor. It was an automatic reflex. â€Å"Don't do that.† The voice was like silver fire. And then-it changed. Became somehow more ordinary, like a normal human voice. â€Å"Here, does this help?† Gillian, staring at the carpet, saw the light that was glinting off a stray safety pin fade a bit. When she tilted her eyes up, the angel looked more ordinary, too. Not as luminous. More like just an impossibly beautiful teenage guy. â€Å"I don't want to scare you,† he said. He smiled. â€Å"Yeah,† Gillian whispered. It was all she could get out. â€Å"Are you scared?† â€Å"Yeah.† The angel made a frustrated circling motion with one arm. â€Å"I can go through all the gobbledygook: be not afraid, I mean you no harm, all that-but it's such a waste of time, don't you think?† He peered at her. â€Å"Aw, come on, kid, you died earlier today. Yesterday. This isn't really all that strange in comparison. You can deal.† â€Å"Yeah.† Gillian blinked. â€Å"Yeah,† she said with more conviction, nodding. â€Å"Take a deep breath, get up-â€Å" â€Å"Yeah.† â€Å"-say something different†¦Ã¢â‚¬  Gillian got up. She perched on the edge of her bed. He was right, she could deal. So it hadn't been a dream. She had really died, and there really were angels, and now one was in the room with her, looking almost solid except at the edges. And he had come to †¦ â€Å"Why did you come here?† she said. He made a noise that, if he hadn't been an angel, Gillian would have called a snort. â€Å"You don't think I ever really left, do you?† he said chidingly. â€Å"I mean, think about it. How did you manage to recover from freezing without even needing to go to the hospital? You were in severe hypothermia, you know. The worst. You were facing pulmonary edema, ventricular fibrillation, the loss of a few of your bits†¦Ã¢â‚¬  He wiggled his fingers and waggled his feet. That was when Gillian realized he was standing several inches off the floor. â€Å"You were in bad shape, kid. But you got out of it without even frostbite.† Gillian looked down at her own ten pink fingers. They were tinglingly over-sensitive, but she didn't have even one blood blister. â€Å"You saved me.† He gave a half grin and looked sheepish. â€Å"Well, it's my job.† â€Å"To help people.† â€Å"To help you.† A barely acknowledged hope was forming in Gillian's mind. He never really left her; it was his job to help her. That sounded like†¦ Could he be †¦ Oh, God, no, it was too corny. Not to mention presumptuous. He was looking sheepish again. â€Å"Yeah. I don't know how to put it, either. But it is true, actually. Did you know that most people think they have one even when they don't? Somebody did a poll, and ‘most people have an inner certainty that there is some particular, individual spirit watching over them.' The New Agers call us spirit guides. The Hawaiians call us aumakua†¦Ã¢â‚¬  â€Å"You're a guardian angel,† Gillian whispered. â€Å"Yeah. Your guardian angel. And I'm here to help you find your heart's desire.† â€Å"I-† Gillian's throat dosed. It was too much to believe. She wasn't worthy. She should have been a better person so that she would deserve some of the happiness that suddenly spread out in front of her. But then a cold feeling of reality set in. She wasn't a better person, and although she was sure enlightenment and whatever else an angel thought your heart's desire was, was terrific, well †¦ in her case†¦ She swallowed. â€Å"Look,† she said grimly. â€Å"The things I need help with-well, they're not exactly the kinds of things angels are likely to know about.† â€Å"Heh.† He grinned. He leaned over in a position that would have unbalanced an ordinary person and waved an imaginary something over her head. â€Å"You shall go to the ball, Cinderella.† A wand. Gillian looked at him. â€Å"Now you're my fairy godmother?† â€Å"Yeah. But watch the sarcasm, kid.† He changed to a floating position, his arms clasping his knees, and looked her dead in the eye. â€Å"How about if I say I know your heart's desire is for David Blackburn to fall madly in love with you and for everyone at school to think you're totally hot?† Heat swept up Gillian's face. Her heart was beating out the slow, hard thumps of embarrassment- and excitement. When he said it out loud like that, it sounded extremely shallow†¦ and extremely, extremely desirable. â€Å"And you could help with that?† she choked out. â€Å"Believe it or not, Ripley.† â€Å"But you're an angel.† He templed his fingers. â€Å"The paths to enlightenment are many. Grasshopper. Grasshopper? Maybe I should call you Dragonfly. You are sort of iridescent. There're lots of other insects, but Dung-Beetle sounds sort of insulting. †¦Ã¢â‚¬  I've got a guardian angel who sounds like Robin Williams, Gillian thought. It was wonderful. She started to giggle uncontrollably, on the edge of tears. â€Å"Of course, there's a condition,† the angel said, dropping his fingers. He looked at her seriously. His eyes were like the violet-blue at the bottom of a flame. Gillian gulped, took a scared breath. â€Å"What?† â€Å"You have to trust me.† â€Å"That's it?† â€Å"Sometimes it won't be so easy.† â€Å"Look.† Gillian laughed, gulped again, steadied herself. She looked away from his eyes, focusing on the graceful body that was floating in midair. â€Å"Look, after all I've seen†¦ after you saved my life-and my bits †¦ how could I not trust you?† She said it again quietly. â€Å"How could I ever not trust you?† He nodded. Winked. â€Å"Okay,† he said. â€Å"Let's prove it.† â€Å"Huh?† Slowly the feeling of awed incredulity was fading. It was beginning to seem almost normal to talk to this magical being. â€Å"Let's prove it. Get some scissors.† â€Å"Scissors?† Gillian stared at the angel. He stared back. â€Å"I don't even know where any scissors are.† â€Å"Drawer to the left of the silverware drawer in the kitchen. A big sharp pair.† He grinned like Little Red Riding Hood's grandmother. Gillian wasn't afraid. She didn't decide not to be, she simply wasn't. â€Å"Okay,† she said and went down to get the scissors. The angel went with her, floating just behind her shoulder. At the bottom of the stairs were two Abyssinian cats, curled up head to toe like the Yin-Yang symbol. They were fast asleep. Gillian nudged one gently with one toe, and it opened sleepy crescents of eyes. And then it was off like a flash-both cats were. Streaking down the side hall, falling over each other, skidding on the hardwood floor. Gillian watched with her mouth open. â€Å"Balaam's ass,† the angel said wisely. â€Å"I beg your pardon?† For a moment Gillian thought she was being insulted. â€Å"I mean, animals can see us.† â€Å"But they were scared. All their fur-I've never seen them like that before.† â€Å"Well, they may not understand what I am. It happens sometimes. Come on, let's get the scissors.† Gillian stared down the side hall for a moment, then obeyed. â€Å"Now what?† she said as she brought the scissors back to her room. â€Å"Go in the bathroom.† Gillian went into the little bathroom that adjoined her bedroom and flicked on the light. She licked dry lips. â€Å"And now?† she said, trying to sound flippant. â€Å"Do I cut off a finger?† â€Å"No. Just your hair.† In the mirror over the sink, Gillian saw her own jaw drop. She couldn't see the angel, though, so she turned around. â€Å"Cut my hair? Off?† â€Å"Off. You hide behind it too much. You have to show the world that you're not hiding anymore.† â€Å"But-† Gillian raised protective hands, looking back in the mirror. She saw herself, pale, delicate boned, with eyes like wood violets-peering out from a curtain of hair. So maybe he had a point. But to go into the world naked, without anything to duck behind, with her face exposed†¦ â€Å"You said you trusted me,† the angel said quietly. Gillian chanced a look at him. His face was stem and there was something in his eyes that almost scared her. Something unknowable and cold, as if he were withdrawing from her. â€Å"It's the way to prove yourself,† he said. â€Å"It's like taking a vow. If you can do this part, you're brave enough to do what it takes to get your heart's desire.† He paused deliberately. â€Å"But, of course, if you're not brave enough, if you want me to go away †¦Ã¢â‚¬  â€Å"No,† Gillian said. Most of what he was saying made sense, and as for what she didn't understand-well, she would have to have faith. I can do this. To show that she was serious, she took the open scissors, bracketed the pale blond curtain at a level with her ear, and squeezed them shut. Her hair just folded around the scissors. â€Å"Okay.† The angel was laughing. â€Å"Hold onto the hair at the bottom and pull. And try less hair.† He sounded like himself again: warm and teasing and loving-helpful. Gillian let out her breath, gave a wobbly smile, and devoted herself to the horrible and fascinating business of cutting off long blond chunks. When she was done, she had a silky blond cap. Short. It was shorter than Amy's hair, almost as short as J.Z. Oberlin's hair, the girl at school who worked as a model and looked like a Calvin Klein ad. It was really short. â€Å"Look in the mirror,† the angel said, although Gillian was already looking. â€Å"What do you see?† â€Å"Somebody with a bad haircut?† â€Å"Wrong. You see somebody who's brave. Strong. Out there. Unique. Individualist. And, incidentally, gorgeous.† â€Å"Oh, please.† But she did look different. Under the ragged St. Joan bob, her cheekbones seemed to stand out more; she looked older, more sophisticated. And there was color in her cheeks. â€Å"But it's still all uneven.† â€Å"We can get it smoothed out tomorrow. The important thing is that you took the first step yourself. By the way, you'd better learn to stop blushing. A girl as beautiful as you has to get used to compliments.† â€Å"You're a funny kind of angel.† â€Å"I told you, it's part of the job. Now let's see what you've got in your closet.† An hour later, Gillian was in bed again. This time, under the covers. She was tired, dazed, and very happy. â€Å"Sleep fast,† the angel said. â€Å"You've got a big day tomorrow.† â€Å"Yes. But wait.† Gillian tried to keep her eyes open. â€Å"There were some things I forgot to ask you.† â€Å"Ask.† â€Å"That crying I heard in the woods-the reason I went in. Was it a kid? And are they okay?† There was a brief pause before he answered. â€Å"That information is classified. But don't worry,† he added. â€Å"Nobody's hurt-now.† Gillian opened one eye at him, but it was dear he wasn't going to say any more. â€Å"Okay,† she said reluctantly. â€Å"And the other thing was-I still don't know what to call you.† â€Å"I told you. Angel.† Gillian smiled, and was immediately struck by a jaw-cracking yawn. â€Å"Okay. Angel.† She opened her eyes again. â€Å"Wait. One more thing†¦Ã¢â‚¬  But she couldn't think of it. There had been some other mystery she'd wanted to ask about, something that had to do with Tanya, with Tanya and blood. But she couldn't summon it up. Oh, well. She'd remember later. â€Å"I just wanted to say-thank you.† He snorted. â€Å"You can say it anytime. Get this through your head, kid: I'm not going anywhere. I'll be here tomorrow morning.† He began to hum a Blind Melon song. † I'll always be there when you wake†¦ .' Yeah, yeah, yeah.† Gillian felt warm, protected†¦ loved. She fell asleep smiling. The next morning she woke early and spent a long time in the bathroom. She came down the stairs feeling self-conscious and lightheaded-literally. With her hair gone her neck felt as if it were floating. She braced herself as she walked into the kitchen. Neither of her parents was there, even though her father was usually having breakfast by now. Instead, a girl with dark hair was sitting at the kitchen table, bent closely over a calculus textbook. â€Å"Amy!† Amy glanced up and blinked. She squinted, blinked again, then jumped up, standing an inch taller than Gillian. She moved forward, her eyes huge. Then she screamed.

Landmark Death Penalty Cases, Supreme Court